About Us

David Solomon

Founder

David founded Solomon Coyle in 2004 to help dealers and manufacturers while improving dealer operational performance. He addresses those challenges with a unique industry-wide perspective, business vision, extensive knowledge of best practices, and leadership in technology and process innovation.

The skill set he has honed during 40+ years in the industry includes strategic planning, business process analysis, project management, change management, design, operations management, sales management, dealer economics, and technology implementation.

Prior to founding Solomon Coyle, David served in executive capacities for a national dealer association, several large contract furniture dealerships, and a manufacturer’s project management organization. Earlier, he was a corporate facilities planner and an architectural interior designer.

David is a frequent guest speaker at industry events. He holds a B.S. in Business Administration and is a member of the Project Management Institute (PMI) and the Association for Talent Development (ATD).

Paul Holland

Managing Principal

Paul’s passion is to provide valuable insight and inspiration to industry stakeholders so they can run great businesses and make real impact.

Being a part of the contract furniture industry for 40+ years, Paul brings considerable experience to client engagements, including sales, marketing, financial management, market share growth, operations, strategic planning and leadership development. He has also created widely recognized training programs in sales leadership and dealer management, which have been taught globally.

Paul began his career at Innerplan Office Interiors, working in several areas of the business before becoming President. Under his leadership the company grew significantly more profitable, achieved Haworth Preferred Dealer status, and was recognized as an Arkansas Business of the Year. He later joined Haworth as a Dealer Business Consultant and subsequently became Manager of Dealer Development before joining Solomon Coyle.

Shelley Rosetta

Consultant

Having worked in leadership for both the dealer and the manufacturer, Shelley has successfully married her love of design, people, and business strategy. Her 30+ years of deep industry knowledge and her passion for the innovative, creative, business development and operational sides of the contract interiors industry provides our clients with a unique perspective.

Prior to joining Solomon Coyle, Shelley worked a number of years in sales at a major manufacturer and then became Principal/Owner at a best-in-class dealer in Kansas City. Most recently she was with Haworth working closely with large commercial real estate firms and global accounts, helping customers navigate the ever-changing workplace.

As a member of our consulting team, Shelley works closely with our peer groups as a trusted advisor, mentor, and advocate. She also assists with our education programs through content development and provides coaching on marketing and strategic growth.

Shelley holds a bachelor’s degree in Fine Arts in Interior Design from the University of Kansas.

Sheri Winter

Consultant

Sheri brings more than 36 years of association management, business development and marketing experience to the team, including 25+ years in the office furniture industry.

As an integral member of our consulting team, Sheri participates in our Dealer Development Program engagements, conducts business process assessments, develops customer satisfaction and assessment surveys, and manages market research initiatives for our clients.

In addition, she has primary responsibility for day-to-day peer group management, including membership relations, communications, special projects and events management for Solomon Coyle client peer groups.

Previously, Sheri led membership programs and marketing initiatives as Director of Marketing at the Office Furniture Dealers Alliance (OFDA). She also managed the annual OFDA Dealer Strategies Conference & Expo as well as the association’s other educational programs and events. Prior to OFDA, she held marketing management positions in technology companies and trade associations.

Sheri holds a B.A. in Political Science

John Joseph

Business Intelligence & Information Systems

John manages our technology and runs our growing Business Analytics division. His skill at creating self-service analysis tools coupled with our broader team’s decades of industry experience are driving the build-out of a powerful analysis toolset focused on the unique needs of the commercial furniture industry.

As a technologist who also understands sales, marketing, and accounting fundamentals, John is instrumental in achieving our goal of transforming large volumes of raw dealer data into informative, actionable performance metrics. Solomon Coyle’s ongoing Operational Performance and Financial Benchmarking research is the largest and best known application of this core capability.

Prior to joining Solomon Coyle in 2016, John headed technology for financial and medical device companies; launched, built and sold OnDemandIQ, an early entrant in the business intelligence SaaS space; and founded CollectorsProof.com, a web-based community and URL-backed labeling innovation targeted at brand protection.

John’s undergraduate degree in Finance is from St. Bonaventure University. He also holds an MBA in Information Systems from the State University of New York at Buffalo.

John hangs his hat in our Western New York office, so it’s a good thing that he enjoys skiing, hiking, and sailing the Great Lakes.

Diane Ehrig

Controller

Diane has specialized in corporate finance since 1997. For the previous 15 years, she was a CPA in the public accounting field.

Her expertise includes financial management and reporting, financial analysis, budget planning and execution, forecasting, benefit-cost analysis, and development of accounting policies and procedures.

As our controller, Diane is responsible for budgeting, billing, accounts receivable and accounts payable. Additionally, she participates as a financial analyst in our team’s consulting and benchmarking projects.

Diane has a B.S. in Business Administration.

Jenna Dougherty

Marketing Communications

Jenna specializes in B2B brand strategy and marketing communications with experience from a variety of industries including IT, manufacturing, financial services, mail security, and biomedical. Prior to joining Solomon Coyle, she was instrumental in formalizing the marketing functions for an Oracle Platinum-level IT consulting firm as well as a SaaS provider in the Multifamily space.

Her marcom experience encompasses campaign development, PR, content creation, demand generation, email automation, event management and digital presence including website management and social media.

Jenna has facilitated large-group meetings both in person and online. In addition to managing brand presence at a variety of global conferences, she helped shape and launch the inaugural meeting for a regionally based conference for IT consultants in financial services.

Jenna has a B.S. in Business and Marketing.

Tracey Lewis

Program Specialist

Tracey has administrative responsibilities for our consulting, education, and research programs. Her operational expertise encompasses webinar logistics, client interface, program set-up, maintenance and deliverables, and database management. We also rely on Tracey’s editorial abilities and keen eye for detail in providing quality assurance for contracts, marketing, and consulting material. Additionally, Tracey has worked extensively on our peer group management program in her five years with the company.

Her more than 20 years of communications and marketing services experience include specializations in visual identity, writing, meeting planning, network communications, and vendor relations.

Prior to joining Solomon Coyle, Tracey worked for a multinational insurance company in London, Paris and New York. Previously, she was employed in the government and manufacturing sectors of her hometown, Adelaide, Australia.

Tracey holds a business degree with a Marketing major and collateral concentrations in French and Psychology.

Chayse Turner

Meetings Specialist

Chayse is an experienced event planner with a demonstrated history of working in the information technology, services, and nonprofit industries. Prior to joining Solomon Coyle, she worked with a software company, planning an annual users conference for 2000 arts and culture workers.

Chayse’s skills range from organization administration, event management, fundraising, and strategic planning. She has worked extensively with both in-person and virtual meeting planning and has a passion for creating an incomparable experience for every attendee.

Chayse has a B.S. in Social Work from University of Texas at Austin, and a Master’s in Public Administration with a focus in Nonprofit Management & Fundraising from Indiana University-Purdue University at Indianapolis.